Projects
A selection of the things I build and work on — in iGaming and beyond.
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Betstarters
Technology and product work behind a digital iGaming platform — engineering, reliability and product strategy at scale.
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BetPilot
An AI-driven personalization engine for sportsbooks, conceived by Marco at Betstarters. Rather than grouping players into generic segments, it treats each as an individual — using behavioral data for real-time recommendations and dynamic odds, with responsible-gambling rules built in.
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Angel investing & startup advisory
Backing early-stage founders with capital and hands-on support — helping them start and scale their companies, from product and team-building to the operational discipline that scaling demands.
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AI adoption in operations
An ongoing effort to embed AI — Claude included — into everyday business processes: automating routine work, supporting decisions, and helping teams become genuinely AI-literate rather than just AI-curious.
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Notes on leadership & technology
Regular writing on leadership, people management and the practical use of AI in business — turning lessons from building high-scale platforms into ideas that travel beyond any single industry.